Written Assignment – Product Placement

Movies and television are very important in our culture: as a pastime and as a glimpse into our culture. The placement of specific brands and products in movies has become a lucrative way for businesses to make money by selling the link between the movie or show and the product in the mind of the consumer.

 

Reflect on your favorite movie or television show from the past year. Watch the movie or episode again, and pay attention to product placement. In a short paper of 1-2 pages describe the products and how the movie or show used them. Was the placement obvious? How did it tie-in to the story? What was the benefit to the business selling the product and the movie or television show by placing this product?

 

USE THE SOURCE FOR CITATION AND THE PPT TO ADD WORDS THAT CORRELATE TO THE ASSIGNMENT AND CITE BASED ON THE ATTACHED REFERENCE.  iT IS IMPERATIVE THAT THERE BE AN INTRO AND CONCLUSION.  MAKE CONNECTIONS TO THE WORDS WE HAVE LEARNED INCLUDED IN THE PPT’S.

 

SHORT NOT MORE THAN TWO PAGES

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