Identify a product/service of your choice.
Provide the description of your product (at least 250 words) and market (at least 250 words).

Identify your segment, target market, and positioning strategy (at least 250 words).
Develop a SWOT analysis with at least four points for each dimension.
Develop a PESTLE analysis with at least four points for each dimension.
For any information you reflect within this assignment, ensure a citation. You must include at least six (6) academic sources for this assignment. If possible, use resources from outside of the USA and include perspectives from different countries, contexts, and cultures.