Conduct an advanced market analysis of your selected company using predictive modeling and data analytics tools. The paper should cover market trends, segm
November 16, 2024
Advanced Market Analysis
 A 6-8 APA formatted page paper, double-spaced, submitted as a Microsoft Word document. Cite five (5) peer-reviewed articles not including your textbook. Â
assignment.docx
Preferred company: Amazon.com, Inc
Conduct an advanced market analysis of your selected company using predictive modeling and data analytics tools. The paper should cover market trends, segmentation strategies, and competitive positioning.
Section
Content
Market Trends Analysis
Analyze current market trends affecting the selected company. Use data analytics to identify key opportunities and threats.
Customer Segmentation
Develop a data-driven segmentation strategy for the company, using advanced analytics tools to categorize customers effectively.
Predictive Modeling
Apply predictive modeling techniques to forecast market dynamics and customer behavior. Discuss the implications for company strategy.
Competitive Positioning
Evaluate the company’s market positioning relative to competitors. Provide insights on how the company can improve its competitive edge.
Recommendations
Based on the analysis, provide strategic recommendations for market positioning and customer engagement.
Conclusion
Summarize the findings and propose future strategies for sustained market leadership.
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