1 Informative Outline on Order Fulfillment Delays at ABB Optical Distribution Center Abigail Mills College of Business, Florida Atlantic University GEB 6215 Communication Strategy for Business Professionals Dr. S. M. Nielsen June 18, 2024 2 Informative Outline on Order Fulfillment Delays at ABB Optical Distribution Center I. Introduction A. Attention and Need 1. Customer satisfaction is a key success factor of any organization, and one way to achieve that for most is through order fulfillment. 2. Distribution centers have the obligation to ensure that customers receive their order within the least amount of time possible, implying that delays in order fulfillment can compromise the overall customer satisfaction rate (Gilmore