Using data analytics skills and following the suggestion of the article, “How to Get Smart on a NewIndustry”, students will identify a non-hospitality company or product that could differentiate itself andbenefit from adding a hospitality component.
Thoroughness of section: Is there a clear reason why this was selected vs. something else? Is the reasonbacked by data (can be reviews, rankings, surveys, etc.)? Does the explanation of why this industry coulddifferentiate itself and benefit from hospitality make sense?